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Why a Mood Board Can Help Your Film

Films are more than a collection of scenes made with high-tech cameras and lighting equipment. They’re designed to make us FEEL.

To create atmosphere and feeling in your film, you’ll need a variety of inspiration – whether that’s other films, TV shows, paintings, books, real-life locations, music, fashion, photographs or even items from your own childhood home.

Director Jenny Gage says that for her film After, she put Instagram posts of teen girls in their dorm rooms on her director’s mood board.

“We took references from everywhere,” she says. “From Instagram, from movies that we loved. But I knew that with After the look and feel of the would…I wanted it to feel very special and unique.”

A mood board can help you land on and explain the mood of your film to your collaborators and crew members. A “drama” or a “thriller” could mean a lot of things to a lot of people, so it’s important to convey your specific, unique vision.

But how do you organize all your inspiration?

Mood Boards to Inspire You

Many filmmakers use mood boards to create a visual and emotional language for their films. You can do this with real items on a board, or digitally.

Mood Board Apps

Several apps have been created to help you create your own personal film mood board on your computer.

Here are some to check out:

GoMoodboard
StudioBinder
Mural
Pinterest
Polyvore
PatternTap
Evernote
The Matboard
Canva
Gimme Bar
Olioboard
Moodboard (iOS)
InVision
Niice

Finding High-Quality Mood Board Images

If you’re going to create a digital mood board and you want images from other films, definitely check out Flim.Ai. This site is essentially a search engine for high-quality images of films and documentaries of all genres. You’ll find everything from modern comedy to old black and white Westerns – over 65,000 images!

“I originally created Flim because I am passionate about cinema. During my studies, I watched a lot of films and I spent a lot of time ‘screenshotting’ them, only to be inspired by them when making my own videos,” explains Flim CEO Dan Perez.

“I’m starting from a principle: the visual imagery offered by cinema is the richest and most effective ever created. Cinema interferes everywhere with the faculty of recreating all kinds of universes, settings, philosophy, and characters: from the era of prehistoric men with the War of Fire to the futuristic vision of an apocalyptic world of Mad Max through the birth of the universe of Terrence Malick.”

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